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Airport Restrooms and Other Surprisingly Practical Uses for Smart Technology

Fotolia 53891732 SPeople will often go out of their way to avoid using public restrooms out of fear that they aren’t sanitary. We know of a specific public restroom at the Bush Intercontinental Airport in Houston, however, that you will almost certainly want to check out. The reason? It uses smart technology to improve the airport’s customer experience.

The technology in question allows the airport to collect information about how the restroom is used, when it needs to be serviced, and how satisfied the customers are with it. The technology used at the George Bush Intercontinental Airport allows users to tell management how they feel by using a simple touch pad. All the users have to do is select either a happy face or a sad face, and answer why their experience was satisfactory or unsatisfactory.

We know what you’re thinking: a touchpad, in the bathroom? It might sound a little unsanitary, but it seems like a practical way to improve the experience of using an airport bathroom. Users can tell management if the bathroom isn’t as clean as it should be, or if it’s toiletries are not well-stocked. Furthermore, the technology can tell the airport just how many people are using the restroom, allowing for prompt service if it’s busy enough to warrant it. The Houston Airport System is watching the statistics so that it can make changes in the future based on the analytics, so it just goes to show that using smart technology to give your customers the chance to review your products or services can be a great way to improve the effectiveness of your offering.

What Other Smart Technology Can Help Enterprises?
Other organizations are also trying to take advantage of a similar type of technology--as in, one which helps them better understand their consumers and provide more pleasant user experiences. Here are just a few ways that other enterprises are using customer analytics to improve their business model.

  • Donation contribution: If your enterprise makes donations to local organizations, you might wonder what ultimately happens with your contribution. There are applications available that allow you to track your donations all the way to the outcome, so you can know with certainty that your contribution is being used effectively. In this particular case, you can judge whether or not your contribution made a difference, and report your findings to aid in decision making for future donations.
  • Manufacturing and customer service: Enterprises that create products can know, in real time, what the availability of resources are, as well as customer purchase behavior so as to maximize efficiency of operations. These organizations can take a look at the numbers and know at a glance what is in high demand, and adjust manufacturing efforts to reflect the results.
  • Healthcare: Digital technology has changed the way that both patients and doctors handle medical records. Thanks to remote monitoring, doctors can monitor their patients even when they’re not in the same room. Furthermore, doctors can access patient records in real time, substantially improving the efficiency and quality of care. For example, two doctors can avoid prescribing medications that have adverse side effects with medication a patient is already taking, as to not put the patient’s health at risk.

How does your enterprise use technology to provide a better user experience for its customers, or to learn from what works (as well as what doesn’t)? IronEdge Group can assist your business in the design, implementation, and management of applications and services that allow you to take a closer look at the numbers, and decide what is best for your business going forward. All you have to do to get started is contact us today at 800-987-4766.

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